Our Story

It all began in the Caribbean...
The idea for Floating Man started with a group of friends on a boat in the Caribbean. Their weekends are most often spent as floating sessions, drifting off the back of their boats with nothing but the sun above and the gentle waves below.

They dreamed of creating a lifestyle brand that captured the essence of their days spent together on the water: the simplicity of floating, the adventure of the open sea, and the camaraderie of shared moments.
The name came naturally as they watched each other floating on the water using pool noodles: "Floating Man" - a reminder of how life feels most authentic when you let yourself float free.

Starting small, they launched with products inspired by their experience: premium quality tee shirts and baseball caps, effortless clothing that moved seamlessly from boat decks to sandy beaches. The brand is fueled by a community longing for the same sense of escape and freedom.
Floating Man is a lifestyle movement, inspired by a bunch of friends floating off their boats, carried by the waves and inspired to bring a little of that feeling into everyday life.